The evolution of the vacation rental industry & the opportunity ahead

Chart showing vacation rental demand stays above hotels, car rentals and aviation even post-pandemic

Today’s short term rental market is unprecedented. 

Over the last 20+ years, vacation rentals have steadily increased in popularity, growing from niche markets to a mainstream option for any type of traveler looking for more space and amenities.

And when the tourism industry went on pause in 2020, vacation rental demand carried on, providing a safer way for folks to travel and connect. Throughout the pandemic, vacation rentals were the one shining star in the tourism sector and for the first time in history, vacation rental demand surpassed all other lodging types.